THE PURPOSE PRINCIPLE
Discover your calling and live the life you were meant to live.
We begin with The Purpose Principle as you discover your calling and the life you were meant to live.
We explore purpose through a number of different lenses. First you, with Unleash Your Purposeful Calling, then the purpose of your business, as we Design Your North Star and, finally, from your client's perspective, as we Embrace Client-Centric Value.
•Unleash Your Purposeful Calling - from what to why
•Design Your North Star - from vague to visionary
•Embrace Client-Centric Value - from coach to client

DEEP IMPACT
A step-by-step plan to fully express and monetize your purpose.
Next we move to Deep Impact and a step by step plan to express your purpose within your business.
This begins by upgrading your own productivity in Set Yourself Up For Success, Clarifying Your Simple and Scalable Business Model and Designing Your Unforgettable Brand.
•Set Yourself Up For Success - from busy to productive
•Clarify Your Simple & Scalable Business Model - from complex to simple
•Design Your Unforgettable Brand - from transactional to transformational

THE SOUL OF BUSINESS
Establish the foundations of purpose and profit in your business.
In this final foundation stage we now shape your business for prosperity by working out your Profitability Breakthrough and Building Your Business As A Force For Good.
This is how you create a sustainable impact, one that will last you, your clients and your business for many years to come.
•Produce Your profitability Breakthrough - from ebb to flow
•Build Your Business As A Force For Good - from me to we

OUTSTANDING OFFERS
The easiest way to generate more clients, value and impact
The second stage is flow. You are now ready to grow into a leveraged business, an entity with real assets that can maximize your potential as a coach.
We begin with Outstanding Offers and Specifying Your Signature Transformation so you can make your coaching or consulting services more visible to your potential clients.
You will gain a deeper understanding of How To Communicate Your Value With Clear Messaging and we’ll dive into how to Create Outstanding Offers that can do the heavy lifting for you in your sales process - which means you can exhale as you say goodbye to pushy marketing and build an easy flow.
•Specify Your Signature Transformation- from problem to solution
•Communicate Your Value With Clear Messaging - from hidden to visible
•Create Your Outstanding Offer - from questionable to quality

PREDICTABLE PROFITS
How to create a steady flow of new, high paying clients today and every day
Now we are ready to shift our focus to predictable profits and creating a steady flow of new, high paying clients today and every day, almost on autopilot.
We will look at the traditional opportunities you have to get clients, and I will share the Linkedin Leads Generator System that you can implement in your business for an easy flow of clients coming your way.
We will finish off by looking at your referral strategy, to help your business grow more like a flywheel to build network and community.
•Get Clients For Your Coaching Practice - from trickle to flow
•Produce Predictable Revenue With The Linkedin Leads Generator - from empty to fully booked

21ST CENTURY ECOSYSTEM
Level up your quality of service with proven systems that will elevate your business
In this final flow stage, we begin to get you ready for clients by creating your internal business structures and processes. You can set up your micro-systems that support a value-driven client journey to also simplify and streamline your working day.
We’ll introduce you to the new transformational business model that is working so well for so many clients around the world with a group coaching program and a resources hub.
All easily set up online, you don’t need to be a tech wizard to do this - believe me, if I can do this, so can you! This has literally been a game-changer for so many coaches and consultants and it can do the same for you.
•Structure A VIP Client Experience With 6 Core Microsystems - from complex to simple
•Increase trust, Loyalty And Client Success With A Loyal Community Around Your Brand - from skeptical to trustworthy

EVERGREEN
The proven path to create high-converting funnels, multiple income streams and (nearly) passive income
Finally, at our freedom level in purple, we journey beyond your identity as a coach to put in place your thought leadership.
Here you will learn how to scale online in high touch, relationship-based ways - we cover so much of this in Evergreen.
We look at multiple income streams, including a few almost passive income streams and, of course, funnels. It is important that you map out your client's journey with lots of relevant value, and then create an experience that takes your potential client by the hand and leads them through a business experience with an easy yes at each step of the way.
In the business of change there are so many options for creating funnels, and we’ll look at the ones that are working best for professional changemakers like us (not the continuous upsell kind).

HOLISTIC CHANGE
Expanding our horizons for change from ‘me’ to ‘we’
Then, in holistic change, we expand our horizons for change, exploring our role as coaches/changemakers, and how we can help the world transition, so that we are able to live in resonance with each other and all living things.
We embrace systems thinking for a holistic perspective, and integrate polarities to align with what the world needs now.
Your influence and impact is growing as you inspire leadership in others, building a community which is aligned and working towards the same aspirations.
You are well on your way to becoming a sacred changemaker, as here you will discover what piece of the jigsaw is yours to bring forth to help us all become better.

TRUSTED AUTHORITY
Build stronger, deeper, more profitable relationships to create lifetime loyalty and potentially lead the field
And finally, we journey beyond your identity as coach or consultant to embrace conscious, regenerative leadership, as you position yourself as a trusted authority in your industry.
Your influence has grown to a level where you can truly disrupt the status quo, reimagine lives and businesses and use your authority to shape a better future for us all.
You are being called to create your true business legacy at a soul level, while inspiring others with your thought leadership and optimizing your impact .
Now, your business becomes a force for good in the world that exceeds expectations, creating extraordinary value as you become a truly resonant leader, an inspiration for generations to come.

How you grow your business depends on where you currently are.
You need clarity on very different things at each level, requiring different strategies, different kinds of relationships, and different levels of value that you can exchange for money.
Taking your business from zero to six or seven figures is like climbing a mountain.
You can’t go straight to the top. You need to climb step by step.
Each step of the climb can feel a little harder than the previous one, or it can feel a little easier, you may lose your breath and get more tired the higher you go, and yet midway you could find a nice even path to take a deep breath and re-energize.
It’s the same with your coaching business.
Every level has its own set of challenges that must be solved before you can break through the threshold to move to the next level.
